Meeting AI's energy demands: challenges and opportunities

Balancing AI's energy demands with sustainability calls for collaboration, innovation, and smarter grid management worldwide.

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By Alex Thomas
Featuring Natalie Adomait, Ash Hein, Dame Dawn Childs, Neil Cresswell
Published | 3 min read

Key points

  • AI and data center growth are driving exponential energy demand, projected to reach 16% of global electricity consumption by 2040.
  • Collaboration and innovation in power generation, transmission, and regulatory frameworks are critical to meeting this demand sustainably.
  • Strategic planning and efficient infrastructure are essential to balance short-term challenges with long-term opportunities in AI and energy.

Meeting AI's energy demands: challenges and opportunities

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The AI Revolution: Powering the Future with Sustainable Energy Solutions

The rapid expansion of artificial intelligence (AI) is reshaping industries and accelerating the need for robust digital infrastructure. Data centers, the backbone of AI operations, are experiencing unprecedented growth, which in turn is driving a surge in global energy demand. As highlighted in a recent discussion at RBC's Global Energy Transition Conference, this intersection of AI and energy presents both exciting opportunities and significant challenges.

The Rising Demand for Energy

AI's growth trajectory is staggering. As Ash Hein, Drax Group notes, today, data centers account for approximately 4% of global electricity demand. However, under Aurora's AI expansion scenario, this figure is expected to quadruple, reaching 16% by 2040. This exponential growth underscores the urgency of addressing the energy needs of these facilities, which are becoming increasingly central to modern economies.

Companies such as Drax Group, a leading provider of bioenergy, carbon capture and storage, and power generation, are already exploring innovative solutions to meet this demand. For instance, Drax is considering co-locating data centers at its power stations, leveraging its renewable energy capacity and infrastructure, and looking at the potential to create carbon-negative facilities. Such initiatives highlight the potential for sustainable energy solutions to support the AI revolution.

Shifting Models: From Fiber to Power

Pure Data Centres Group is a leading developer and operator of critical digital infrastructure. Their CEO, Dame Dawn Childs, agrees that the models are shifting. Traditionally, data centers were built based on the "follow-the-fiber" model, prioritizing proximity to users and connectivity hubs. However, the rise of AI has introduced a new paradigm: the "follow-the-power" model. Large-scale AI data centers, particularly those supporting resource-intensive applications like large language models, are now being located where renewable energy is abundant and affordable.

“Now it’s the “follow-the-power” model, and particularly for AI data centers.”

Dame Dawn Childs, CEO, Pure Data Centers Group

This shift has been particularly evident in regions like the Nordics and parts of the United States, where renewable energy sources such as hydro, wind, and solar are plentiful. However, as Natalie Adomait, Brookfield Asset Management, highlights this transition is not without its challenges. As a leading global investment firm across renewable power and transition, Brookfield Asset Management is well placed to understand how transmission infrastructure, regulatory frameworks, and grid optimization must evolve to keep pace with the growing demand.

Collaboration and Innovation: The Path Forward

One of the key takeaways from the RBC Energy Transition Conference was the importance of collaboration across sectors. Governments, energy providers, and data center operators must work together to address logistical and regulatory hurdles. For example, optimizing grid transmission systems and reducing curtailment costs for renewable energy could unlock significant capacity for data centers.

Moreover, the industry must guard against inefficiencies and misaligned priorities. Pure Data Centres Group points out that the "gold rush" mentality surrounding AI has led to speculative projects that may divert resources from viable initiatives. Strategic planning and a focus on long-term objectives are essential to ensure that the industry's growth is both sustainable and impactful.

Balancing Short-Term Challenges with Long-Term Opportunities

For investors and operators alike, balancing short-term challenges with long-term opportunities is a delicate task. Companies like Brookfield Asset Management are leading the way by integrating renewable energy solutions into their digital infrastructure strategies. By combining solar, wind, and battery storage with data center operations, they are creating innovative, scalable models to meet future demand. However, as Neil Cresswell, Virtus Data Centres points out, many clients are seeking hybrid models which can handle both cloud and AI. It’s not so much a transition problem, but a transmission problem, and the computing power, to a certain extent, needs to be where the users are, which is usually in and around large metros.

“It’s not so much a transition problem, but a transmission problem.”

Neil Cresswell, Vice Chairman, Virtus Data Centres

Ultimately, the AI revolution represents a transformative moment for the energy and data center industries. By embracing collaboration, innovation, and sustainability, stakeholders can unlock the full potential of this technological shift while addressing its environmental impact.

As AI continues to reshape the global economy, its energy demands will only grow. Addressing these challenges requires a collective effort to innovate and invest in sustainable solutions. From renewable energy integration to smarter grid management, the path forward is clear: collaboration and forward-thinking strategies will be the key to powering a sustainable AI-driven future.

Our expert

Alex Thomas
Alex Thomas
Managing Director, Investment Banking, RBC Capital Markets

 

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